Product Expansion Strategy
Once you’ve achieved traction with your core product, the next challenge is: where do you go from here? Most
Selling Strategy
Selling strategy defines who your primary buyer is and the path they take to adopt your product. Knowing which approach
Trade Theater for Traction
Success Theater
In his book, The Lean Startup, Eric Ries described a phenomenon he called success theater; the work that
How Do You Write a Book When You Can Barely Focus Long Enough to Read One?
My struggles with undiagnosed Attention Deficit Disorder made writing a book seem out of reach.
Early Struggles with Focus
In
A Wave of Mediocrity
"entering the fast fashion era of SaaS very soon." - Sam Altman
In a recent webinar I attended,
Growth Strategy
Every company is faced with the same dilemma: how will we grow and expand our footprint in the market? Over
Design is an Afterthought in Team Function and Structure
Design is Treated as a Role, Not a Process
As design began gaining prominence in the software industry, companies were
Design in an Age of Madness
When a new, game-changing technology emerges, it's typically accompanied by a high degree of optimism. Evangelists tout how
Business Strategy Will Impact You One Way or Another
Designers don’t need MBAs. But they do need to understand the game they’re playing. It’s not enough
Why are Designers Unhappy at Work?
It’s no secret that many designers — despite working in creative, forward-thinking roles — are deeply unhappy with their jobs. They