Keith Maynard

04
Sep
Growth Strategy

Growth Strategy

Every company is faced with the same dilemma: how will we grow and expand our footprint in the market? Over
5 min read
03
Sep
Design is an Afterthought in Team Function and Structure

Design is an Afterthought in Team Function and Structure

Design is Treated as a Role, Not a Process As design began gaining prominence in the software industry, companies were
2 min read
01
Sep
Design in an Age of Madness

Design in an Age of Madness

When a new, game-changing technology emerges, it's typically accompanied by a high degree of optimism. Evangelists tout how
1 min read
30
Aug
Business Strategy Will Impact You One Way or Another

Business Strategy Will Impact You One Way or Another

Designers don’t need MBAs. But they do need to understand the game they’re playing. It’s not enough
1 min read
29
Aug
Why are Designers Unhappy at Work?

Why are Designers Unhappy at Work?

It’s no secret that many designers  —  despite working in creative, forward-thinking roles  —  are deeply unhappy with their jobs. They
1 min read
29
Aug
How do you a publish a book piecemeal online while building an audience?

How do you a publish a book piecemeal online while building an audience?

After I finished the rough draft of my book, I started pondering how to bring it to life. I could
1 min read
28
Aug
Ocean Conditions: Red vs Blue Ocean

Ocean Conditions: Red vs Blue Ocean

W. Chan Kim and Renée Mauborgne’s book Blue Ocean Strategy popularized the terms "red ocean" and "
7 min read
28
Aug
Reframe and Expand the Value You Offer

Reframe and Expand the Value You Offer

The work that truly matters, the work that shapes companies and careers, lies beyond the boundaries of job descriptions, prototypes,
1 min read
27
Aug
Become Powerful

Become Powerful

Power doesn’t come from a title, a promotion, or a seat on an org chart. It comes from the
1 min read
26
Aug
Understand What's Important to You

Understand What's Important to You

A design career isn’t built in a straight line. It’s shaped by the decisions you make along the
1 min read